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Ars Logica

Latest Headlines

Latest Headlines

Cutting through the chaos with a new WCM strategy

Many enterprises that stood up corporate websites several years ago now have a mess on their hands. They're struggling to reconcile disparate content repositories, legacy systems and, as a result,

Analytics: The latest hot ticket for WCM vendors

Guest post by Tony White My company, Ars Logica has been asked repeatedly in the last year about why so many content-technology vendors have been investing heavily in analytics technologies. Adobe