Jive Delivers Powerful New Social Business Capabilities

Tools

Raises Bar for Social Media Marketing & Monitoring

SAN FRANCISCO, Sept. 16 /PRNewswire/ -- Today at JiveWorld10, Jive Software unveiled Jive Social Media Engagement 4.5 and Jive Mobile 4.5. These offerings raise the standard for engaging and monitoring the social web and define Social Business for mobile devices. With this announcement, Jive continues to execute on its mission to set the Social Business agenda.

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"Jive is committed to setting the standard for Social Business innovation," said Brian Roddy, Senior Vice President of Engineering at Jive. "Social media marketing and mobile functionality are fundamental building blocks for every social business. Jive is breaking new ground by enabling Facebook, Twitter and the broad social web as well as the iPhone, iPad, BlackBerry and Android – all integrated into a single Social Business platform."

"We live in a connected, always-on business environment," said Michael Fauscette, Group VP, Software Business Solutions at IDC. "To be successful, businesses need to be able to respond real-time to any conversations happening on the broad social web that could materially impact their brand, customer relationships and loyalty."

Jive Social Media Engagement 4.5: Real Time Monitoring and Response

Jive Social Media Engagement enables companies to monitor and respond real-time to conversations taking place on social sites like Facebook and Twitter. They can now act faster than ever before in response to online discussions about products, services and brands to strengthen customer relationships, nurture brand champions and capture innovative ideas.

The new release brings unmatched Facebook fan page monitoring and engagement, where companies can monitor, track and respond to every conversation on a Facebook fan page without having to set up a search for specific key words. 

"Monitoring and engaging in conversations on Facebook has become a critical component of our online strategy," said Sarah Smith, Community Manager at Sprint. "With Jive, we now have a central hub for our team to engage, archive conversations and have real-time access to trend reports that highlight everything from sentiment to key influencers."

Jive is introducing new packaging and licensing for social media monitoring and engagement. The company now offers both a stand-alone social media engagement solution along with the option to integrate Jive Social Media Engagement with its broader Jive Engage Platform for an unlimited number of users.  

Unlike most offerings in the market, Jive Social Media Engagement provides unlimited keyword tracking and search results, making it cost-effective to monitor and engage across the social web. This dramatically increases the likelihood that social media monitoring and engagement will impact key business imperatives, from Brand Management to Social Customer Service.

Jive Social Media Engagement 4.5 is available today. 

Jive Mobile 4.5: Cross Platform Support

Jive Mobile extends the Jive experience to customers looking to use their mobile devices to collaborate on the go. In addition to the Jive iPhone application launched at JiveWorld09, the new Jive Mobile release will support iPad, Android, BlackBerry and other devices using mobile web browsers. Jive's 3,000 communities and 15 million users will be able to access Jive from their mobile devices, for seamless, everywhere access to critical information.

Jive Mobile will feature real-time community activity streams, status updates and comments on content, as well as access to experts and key information through powerful search capabilities. It will provide the capability to tailor the look and feel of the Jive mobile application. Companies will be able to customize their community to reflect their brand characteristics, for a personalized mobile experience for their customers and partners. Jive Mobile will also include Mobile Web support based on HTML5 for devices with advanced mobile web browsers.

Jive Mobile 4.5 will be available in early 2011.

Industry Recognition

Jive has been positioned as a Leader in three Gartner Magic Quadrants, including the "Magic Quadrant for Externally Facing Social Software, 2010," (1) the "Magic Quadrant for Social CRM, 2010" (2) and the "Magic Quadrant for Social Software in the Workplace, 2009" (3).

(1) Gartner. Inc. "Magic Quadrant for Externally Facing Social Software" by Jeffrey Mann et al., Jul. 5, 2010

(2) Gartner, Inc. "Magic Quadrant for Social CRM" by Adam Sarner et al., Jun. 29, 2010

(3) Gartner, Inc. "Magic Quadrant for Social Software in the Workplace" by Nikos Drakos et al., Oct. 22, 2009

About Jive – The New Way to Business

Jive is the largest and fastest-growing independent Social Business Software company in the world. For more information, visit www.jivesoftware.com.

About Social Business Software

Social Business is the new way to engage employees, customers and the social web. Jive combines the power of community software, collaboration software, social networking software, and social media monitoring offerings into an integrated social platform. Just as social technologies have changed our personal lives, Social Business is changing how enterprises create competitive advantage. Social Business Software is emerging as the most important new enterprise software category in a decade. The Social Business Software market is projected to grow in excess of 25 percent per year and will reach nearly $5 billion by 2013.

About the Magic Quadrant

The Magic Quadrants are copyrighted 2009 and 2010 by Gartner, Inc. and are reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product, or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. 

SOURCE Jive Software