Adrianne Curry Stars as a Sexy Cupid in CrowdGather's Social Media Campaign for Erox


Erox, scientifically proven to increase feelings of arousal, excitement, social warmth, and friendliness in both female and male users

WOODLAND HILLS, Calif., Jan. 26, 2012 /PRNewswire/ -- CrowdGather, one of the leading networks of forum communities on the Internet, introduces its new social media campaign featuring reality star, winner of America's Next Top Model, and enthusiastic lover of all things geek, Adrianne Curry. Created for CrowdGather's new social media fragrance, Erox, the campaign includes a series of videos and comic strip parodies that poke fun at mainstream culture, characters, and events. 

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Just in time for Valentine's Day, a new comic strip currently available for viewing on and named, "Geek's Revenge: Using Science to Win!," pays homage to the retro comic style Charles Atlas ads of the 1940s. Adrianne stars as a beautiful, modern-day cupid who uses Erox to help a fellow geek find love and confidence. The campaign will be introduced through social networks such as forums, Twitter, and Facebook, as well as via online advertising.

The lovely Adrianne is best known as the first winner of the now-iconic reality television series America's Next Top Model, as well as for her starring roles in two VH1's hit series, "The Surreal Life" and "My Fair Brady."   She can currently be seen as the returning celebrity Judge on the Sony PlayStation Network's hit show, "The Tester:3", premiering February 7, 2012.

"I wear Erox regularly, and I love getting immediate feedback on how people feel about the product across social media channels such as Facebook, Twitter and YouTube," said Adrianne Curry.  "It's great to see a fun product like Erox grow in popularity."

Erox is the first commercial product to contain Human Pheromone Sciences' patent pending Muricin Aglycone (ER303), a compound that has been shown to increase arousal, excitement, social-warmth, and sensuality in both men and women during a double-blind placebo-controlled study.  Prior to Erox, the compound ER303 had never before been available in a consumer product.  Erox also contains two human pheromones, Androstadienone (ADO) and Estratetraenol (ETE), which have been proven to increase feelings of confidence and well being in both wearers and those around them. 

Erox body spray is currently available in a 40mL bottle at

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About CrowdGather, Inc.

With its growing portfolio of special interest forums and enthusiast message board communities, CrowdGather ( has created a centralized network to benefit forum members, forum owners and forum advertisers.  CrowdGather provides a highly interactive and informational social network for members, a management and revenue-sharing resource for third-party forum owners, and a largely untapped advertising network for marketers worldwide.


SOURCE CrowdGather, Inc.